DR. IRWIN SMIGEL,
world renowned father
of aesthetic dentistry.
Detailed Test Results
Abrasivity Testing of Test Dentifrice Compared with Standard Dentifrices Using Manual and Powered Toothbrushes (Westwood Research Laboratory, Inc.)
Purpose: To evaluate the abrasivity of the test dentifrice when used with standard manual and powered toothbrushes; to compare the abrasivity of the test dentifrice to that of other brands.
Results: All of the results with dentin are well below the ADA permissible limit of 250, and are in the middle to lower range of abrasivity of those on the U.S. and world markets. Using the average for all brushes, the abrasivity score of Supersmile was lower than that for Crest or Colgate Regular.
| ABRASIVITY SCORES | ||
| All Brushes | Standard | |
| Supersmile | 62 | 45 |
| Colgate Regular | 68 | 52 |
| Crest | 70 | 64 |
Method for Determining the Protein Pellicle Removal Potential of Dentifrice Products
(Missouri Analytical Laboratories, Inc.)
Purpose: To determine the protein pellicle removal potential of dentifrice products.
Results: Each test solution showed a reduction of remaining protein compared to the positive control. Supersmile removed more protein than the other test products.
| MEAN PROTEIN REMOVAL VALUES | |
Product: |
Protein Removed (µg): |
Supersmile |
285 |
Crest Tartar |
195 |
Dentaguard |
190 |
Topol |
104 |
Normalizing the Supersmile value to 100, the other products are compared as follows: |
|
Supersmile |
100% |
Crest Tartar |
68.4% |
Dentagard |
66.7% |
Topol |
36.5% |
Supersmile tooth whitening toothpaste demonstrates a superior whitening effect over Crest!
Test: Whitening of Natural Dentition Using Commercially Available Dentifrices (New York University College of Dentistry, David B. Kriser Dental Center)
Purpose: To demonstrate the whitening effect of a toothpaste on natural dentition.
Procedure: 47 patients with natural teeth brushed their teeth first with a dry brush and then twice with a test dentifrice. The products tested were Topol (15 patients), Crest (16 patients) and Supersmile (16 patients).
Patients were evaluated independently by three dentists to determine the changes that resulted from three brushings with the following grading scale:
0 - no discernible change
1 - slight change
2 - moderate change
3 - drastic change
The score for each patient was the sum of the grades given by three evaluators.
Results: Supersmile demonstrated a superior whitening or brightening effect on the sample population.
A one-way analysis of variance indicated a statistical difference between the groups at the.01 level. Duncan, Scheffe and LSD tests all indicated that Supersmile was different from the other dentifrices at the .01 level.
| SUMMARY OF EVALUATORS SCORES | |
Product: |
Mean: |
Supersmile |
3.375 |
Crest |
1.25 |
Topol |
0.80 |
Proven Results
Supersmile inhibits plaque 10 times better than the leading plaque-removing toothpaste
Supersmile Brightens Teeth Over 250% MORE EFFECTIVELY Than The Leading Smoker's Toothpaste
Supersmile is 75% less abrasive than the limit set by the American Dental Association
